The WVC Show Review Edition
Check out some of our favorite finds on the expo floor at the Western Veterinary Conference.
Pictured above: Green screen photo booth outside of the exhibit hall. Veterinarians were invited to dress as superheroes to get their own superhero glam shot from the Purina team.
Our Favorite Promotions
We did not see any sloths (well maybe one, keep scrolling) or armadillos at WVC but there were plenty of promotions worthy of recognition.
The Bull was Back!
Anivive had a mechanical bull, an interactive VR game, cowboy hats, and a mega line waiting to participate in the fun.
Free Tattoos for the Win
The Modern Animal booth brought back their free tattoo promotion. Attendees waited in line to spin the prize wheel for a chance to win a free tattoo right there on the show floor. The result? A never-ending line of veterinary professionals hyped to win a tattoo!
More Photo Ops
Antech had a crowd-pleaser, a retro "photo bus" outside the exhibit hall.
Mascots remain a staple, here’s a new one!
The King
Elvis greeted attendees at the door on day 2
A Walking Advertisement
Complete with a backpack flag, this guy spent the whole show walking around and capturing attention with his scan-to-enter QR code.
Grabbing Attention
Driving traffic to a booth in the last row can be difficult. This mime stepped out of the booth to stare down the main aisle in an attempt to make some new friends.
More Flags
Our walking flag friend wasn’t the only one using this tactic to snag attention. The myVETGroup booth also had a QR cold flag flapping in the expo hall breeze.
Okay...Maybe We Saw ONE Sloth
These sloth backpacks were a coveted giveaway item.
A Wild Safari
The NAVC had a whole safari set up for fun photo ops.
Sample Madness
New market entrant Vetramil made a splash with samples that attendees couldn't get enough of!
Our Booth Top Picks
Here are the highlights from our rounds and rounds on the show floor.
Most Creative
A booth that looked like a cat tree...enough said. Well done, Nationwide.
Cleanest Booth Design
The Waldmann booth was clean, stylish, sophisticated, and best of all? Showed off their product beautifully 👏.
Cleverest Booth Design
We've never seen anything like this before. Vet-Ray bought five inline booths on both sides of the aisle. The result was a beautiful, clean, well-lit step into the land of Vet-Ray products. This was a great way to create an immersive experience without the footprint of an island booth. Best in class for booth selection creativity!
Best Promo <> Booth Integration
The "Paw-Linko" game at the PRN booth blended in seamlessly with their booth design. Attendees got a kick out of climbing the stairs to drop their chip down.
Best Creative
This booth stood out among the sea of pet photos. Look at the attention to detail; even the floor was in theme!
A Few Final Friends
Here's a few friends we saw along the way.
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